The Multani mitti business is likely to yield a profit margin as high as 50%-70%.
#Multani mitti usage skin#
#Multani mitti usage tv#
Marketing strategy: The marketing strategy that can be implemented by your Multani mitti business is as follows:Īdvertising: through TV commercials, celebrity endorsements, ads on online cosmetics retail stores like Nykaa. The area required to set up a Multani mitti business plant is as less as 100 sq ft.
#Multani mitti usage how to#
Read More : How to start Tamarind seed powder making business ? Area required Hand craft sector: The Multani mitti is used by craftsmen who construct pots, vases, decorative items, show pieces etc from Multani mitti. Multani mitti is also sold in the form of packaged boxes for face packs by retail cosmetics and skin care stores like the body shop, forest essentials etc.Īgricultural sector: These require Multani mitti to act as carrier for pesticides and fertilisers. Skin care and beauty industry: The beauty industry like spas and salons provide services of facials, hair spas etc using Multani mitti because of its antioxidant properties.
Military and civil services: These make use of Multani mitti for the purpose of decontamination of clothes and equipment of these men and CBRN (chemical, biological, radiological, nuclear) responders who have Been contaminated with chemical agents.Ĭleaning sector: The cleaning sector makes use of the Multani mitti because of its dust, dirt, stain absorbent properties for the purpose of cleaning the tiles, marbles and making them shine and spotless like never before. It is also used as a treatment for poison given the case of salmonella, the clay content properties can save a life of a person exposed to paraquat. Pharmaceutical companies: These make use of Multani mitti for the purpose of including it as an active element in making ointment, tablets because of its medicinal properties. The target consumers for your Multani mitti business can be segmented on the basis of the applications of Multani mitti that helps them. The profits made from setting up this business on selling 300 packets per packet would be ₹8000 per day. The investment required to set up a Multani mitti business is as minimal as ₹30000.
Multani mitti has been a product of wide usage because of its properties of being an absorbent, rich in minerals and an ailment element. It’s available in colours like olive, green, whitish, brown, yellow, blue etc. Multani mitti is composed mainly of the properties silica, iron oxide, lime, magnesia and water in extreme variable proportions and is categorised as a sedimentary clay. It has a strong rural and an effective urban demand. The market for this Multani mitti is as refreshing and and beneficial as the product itself. How would you like to take an opportunity to make business out of a clay which involves no or minimal manufacturing procedures, caters to a wider market and has still in-discovery applications? This is how Market potential This clay is widely available and is solely produced in the Multani region on Pakistan from where it derived its name. This clay has been passed down as a solution to all sorts of problem associated with skin and face anomalies, as an absorbent, for cleaning purposes etc from generations. Multani mitti also known as the fullers earth is a a rare type of clay whose production is a monopoly of the Barmer region of India because of its suitable climatic condition and soil properties and whose market value is ₹ 10 crore in the Indian clay industry contributed by its varying applications. With the numerous applications for this product ranging from being used to clean the Taj Mahal since the past 350 years to being used as a natural face packs to get rid of an oily face appeal, Multani mitti has been a trustworthy product used as a remedy for all the possible problems.
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